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Michele Lichtenfield

Executive Vice President & Head of Global Marketing

Michele leads all marketing and communications activities at BC Platforms, and has more than 25 years of global experience in healthcare, technology, and life sciences. She has held senior marketing roles at Signify Health, Clarivate, ERT (now Clario), and IMS Health (now IQVIA), where she led integrated programs that expanded markets and supported growth.  

Michele holds a Master of Business Administration (MBA) and a Bachelor of Science in Business Management & Marketing, both from Rutgers University.