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Exploring how real-world data is improving patient care decisions
Narasimha Kumar, Global Head of Technology Consulting at BC Platforms, has authored a new article published in MedNous. In “How data from medical practice can inform care,” Kumar explores why traditional views of standard of care often lag behind how patients are actually treated — and how real‑world data is changing that. The article also examines how advances in analytics and AI are helping pharma teams turn complex clinical data into actionable insights, supporting better decisions on trial design and evidence generation across the drug lifecycle.
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